Rug Buying Guide 
Rug making is an ancient tradition. The technique of hand knotting rugs dates back at least
three thousand years to when handmade rugs were used in Asian cultures for prayer, to add warmth to the home,
for adornment, and even to cushion horse saddles. Today, master craftspeople create works of art ranging from
patterns that have been passed down through the centuries to the diverse styles of contemporary
designers.
Purchasing a handmade rug can be daunting, yet those who succeed in buying beautiful Oriental
rugs are richly rewarded. So how can you choose well? Where will you find rugs of outstanding quality? And
how can you judge the value of Oriental rugs? Here are some guidelines.
1. The Portrait of an Excellent Oriental Rug.
A good-quality Oriental rug, which can spend upwards of three months on the loom, is one that
lies flat and straight on the floor and is reasonably regular in its shape. It has lively, lustrous wool. Its
colors have neither faded nor bled. In fact its colors, whether of natural or modern synthetic dyes, are
harmonious and in balance. Often there is a pleasant variegation in the colors of an excellent handmade rug
and a feeling that the rug has personality or character. Luminescent silk might be used to highlight its
design. It has been intelligently “finished” so that it is neither washed out, nor unnaturally shiny, nor
unpleasantly bright and harsh. The elements of the carpet’s design seem to fit naturally together. Above all,
the rug has an X quality, a hook, a spirit that speaks of its having been designed and woven by a skilled
adult artisan.
2. How to Find a Quality Oriental Rug
Perhaps the single most important step in buying a good rug is to find a rug dealer you can
trust. Why? First of all, good dealers know very well which rugs are good and they have large selections of
them. The best rug dealers are born educators who love to share their knowledge with you. They guide you
without bullying, teach you without being dogmatic. They are very concerned about child labor in the rug
industry and carefully avoid rugs made under suspect conditions.
Look for well-established dealers. Forget the stores that have endless “going out of business”
sales. Research a store’s reputation. Surf the web for clues. Some of the finest, most ethical dealers in the
country can be located by zip code through RugMark’s website at www.rugmark.org. Ask friends where they
bought their Oriental rugs. And finally, trust yourself. If you feel uncomfortable with a dealer, move
on.
3. Do Some Research
1.
First, measure the area the rug will cover.
Remember, you should probably have a border of flooring all the way around the rug. Allow for a range of sizes:
for instance, between 8 and 9 feet wide by 11 to 12 feet in length. The greater the range, the more choices you
will have.
2.
If possible, gather samples of drapery and
upholstery fabrics and bring them with you to the showroom.
3.
Consider whether you prefer traditional Oriental
rugs or those with contemporary designs. Traditional designs draw on thousands of years of rug history and are
always fashionable. Contemporary designs spring from the inspiration of artists with a sophisticated
understanding of today’s fashions. RugMark can help introduce you to the work of some of the best contemporary
rug designers (www.rugmark.org).
4.
One option is to retain an interior designer.
Designers can be wonderful allies in finding the right rugs. But remember, their focus is likely to be on “the
look.” The rug dealer’s focus will be on quality. Yours will be on what you like. Listen to all, but mostly to
you.
4. Buy Rugs Made By Adult Artisans
0.
As you focus on buying a rug made by adults and
not by children, remember that the rugs most likely to have been made from illegal child labor are the cheapest
Indian, Pakistani and Nepalese rugs.
1.
The rugs least likely to have been made with
child labor are those that are of exceptional quality. Almost by definition, quality carpets have been woven by
experienced, adult craftsmen, another compelling reason to buy a rug of excellent quality.
2.
Rugs with the RugMark® label are independently
certified to be free of illegal child labor. RugMark certified rugs are widely available and may be easily
sourced through www.rugmark.org.
5. Trust, but Verify
Good rug dealers will encourage you to take rugs home on approval without obligation. To best
take advantage of this buying tool, arm yourself with some basic information.
0.
Good rugs lie flat on their backs, without
ripples along their edges. Rugs with wrinkles, curled edges, etc., disturb the eye and cause premature wear.
Still, don’t seek perfection. Some irregularity is part and parcel of “hand made.”
1.
Some rugs are misshapen. They came off the loom
wider on one end than the other, or with bowing edges or an hourglass figure. All else being equal, a regular,
geometrically-correct shape is preferable to a visibly distorted one.
2.
Some folks love rugs that have faded into a low
key, innocuous absence of color, but they should not be surprised when their beloved rug is spurned by others.
Good rugs have colors that resist fading in normal light and resist bleeding when exposed to water.
3.
Rugs in good condition are prized above those in
bad condition. Moth damage, holes, rips, stains and missing edges are tolerable to most people only when rugs
are really old.
4.
Quality wool makes a difference. Good wool has a
noticeable glow. It feels fleecy, perhaps a little oily, and soft. It absorbs dye well and takes heavy use.
Inferior wool is full of kemp and hair and is scratchy, dry, lusterless and incapable of properly absorbing dye.
Good wool is obviously preferable.
6. Points to Consider
Besides the considerations above, there are also questions that are more controversial, more
subjective or more difficult to answer.
Are Finely Knotted Rugs
Better?
Rugs are available in myriad densities, with knot counts ranging from 30 knots per inch to over
1,000. Most often, finely knotted or finely woven rugs are most desirable. There are several reasons why. For
one, curved lines in a rug’s design can be “drawn” more smoothly and gracefully in a rug with many knots per
square inch, just as a lot of pixels in a television screen allow for more natural looking lines. And rugs
that are very finely knotted have such dense surfaces that light is attractively reflected from them. But
fine knotting alone does not make a rug good. In fact, a fine weave simply is not appropriate in certain
kinds of tribal rugs.
Natural vs. Synthetic
Dyes
Antique Oriental rug collectors agree that natural dyes, such as reds from madder redroot or
pomegranate peel, browns from walnut shells, or blues from the blue indigo plant, are more desirable than
synthetic. Natural dyes add roughly 30% to the cost of a rug, but they also add to its charm and its
value.
However, the synthetic dyes used today are available in an infinite array of colors and shades
and hold their color well over time. It is impossible without expensive laboratory analysis to be certain
whether a given dye is natural or synthetic. There is so much to be said on this subject that we cannot
tackle it here.
Hand Spun vs. Machine Spun
Wool
For thousands of years, weavers spun wool by hand to create the yarn that makes up the pile of
Oriental rugs. By about WWII, nearly all wool was spun by machines. Now, since about 1985, a small but
appreciable number of weavers are again spinning wool by hand. Though some prefer the uniformity of machine
spun wool, most collectors and connoisseurs value the effect produced by hand spun wool. When spun by hand,
yarn absorbs more dye where it is loosely spun and less dye where it is spun tightly, thus producing pleasant
variegation in the colors of a rug.
Can You Judge Quality by
Height of the Pile?
Inexperienced rug buyers sometimes mistake a thick pile for quality. In fact, the finest rugs
often are the thinnest. Still, if a rug is going to take significant traffic, it should have plenty of
body.
Is the Finishing Process
Important?
At the very end of the production process, rugs are washed in substances that subtly tone down
the relatively bright colors of a new rug. When the finishing process is mismanaged, rugs can be bleached to
death and even muddied up with gunk. Look for rugs with a healthy, natural glow.
RugMark thanks Emmett Eiland for writing this guide. Emmett Eiland has operated an Oriental rug
business in Berkeley, California since 1969. He has staged exhibitions of Oriental rugs, made films on the
art of Oriental rug repair and on rug weaving in Afghanistan, traveled extensively in Central Asia, published
a book on Oriental rugs, and written a number of articles for Oriental rug journals. More in-depth
information on these and other issues surrounding the purchase of Oriental rugs may be found in Eiland’s book
Oriental Rugs Today (Berkeley Hills Books, 2003).
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